Business, Education, Personal

Flatlay Challenge Roundup and Recap

I have been looking for a creative challenge for myself; something to get me shooting and stretching my abilities. In December I was driving to Lethbridge one day and had the random idea to do a flatlay challenge! It would get me shooting every day and help push me creatively. I was planning an iPhone product photography workshop to help business owners with their photography, so I decided to use my phone. The first flatlay was posted in December, and I just finished the challenge last week!

The Details

All of the images were taken with my iPhone 7. Then, I edited them in Lightroom mobile, with Jess Kettle presets. My subjects ranged from Nutella to a candle to a Christmas ornament to clothing to cupcakes to photographs to a wedding album to cookies to a book to Argan oil and more!

This flatlay challenge pushed me to be creative with whatever I had in my house most days. I picked up some poster board and a few flowers one day. Another day I found a couple of things at a thrift store. The last week I used two vinyl backdrops I purchased. Other than that, I sourced everything from my house or DIYed it and it was so good to push myself to be creative with what I had!

A Bonus

One of the best, and most unexpected, parts of doing this challenge was the feedback I got! I loved getting tagged in other people’s Instagram feeds showing off the photos they took. During the challenge I got DMs from people showing me their own photos, telling me I inspired them!

As I shot every day, I showed the behind-the-scenes of the flatlay I was shooting and shared tips for taking better photos. Now, these videos are all saved in my Highlights on Instagram.

 

Flatlay Tips:

Phone Tips

  • Clean your lens – our phones have fingers all over them every day!
  • Turn on the grid on your camera to help you keep things straight
  • Tap the part of your screen you want to focus
  • Try different angles while you have it set up – more bang for your buck as they say!

 

Backdrop/Set Up Tips

  • Use foam board for a bright white backdrop
  • Inexpensive foam board can be used as a reflector ($6/sheet at Michaels or Staples)
  • Posterboard is an inexpensive backdrop
  • Packaging can be a prop
  • Use two pieces of posterboard for a split backdrop (one color on one side, another color on the other side – extra tip: place the one on top the farthest away from the light to minimize a shadow down the center)
  • Use small tape bubbles to help hold things in place
  • With a simple object (ie all one color or monotone) use a more detailed backdrop with a pattern

 

Lighting Tips

  • A covered porch is a great studio
  • On cloudy days get really close to your window or open your front door and place your subject on the floor
  • Use natural window light – turn off your lights in your house
  • White curtains soften and diffuse light
  • The closer to your light source, the softer your shadows (ie move closer to the window, or put flatlay down on floor for above light)
  • For shiny objects – use the very softest light – you can use white curtains or white paper to diffuse the light falling on your subject
  • Place a light-colored object on a dark background to help it stand out

 

Styling Tips

  • Use triangles or groups of 3 when styling
  • Humans can be props – try putting hands in your photos
  • Odd numbers tend to look better than even numbers
  • Pull colors from your subject to choose props for a cohesive color scheme

 

 

iPhone flatlay challenge by Lethbridge commercial photographer Kinsey Holt Photography Nutella and strawberries by Lethbridge brand photographer Nutella and strawberries by Lethbridge brand photographer vase by HomeSense - flatlay challenge by Lethbridge photographer Kinsey Holt vase by HomeSense - flatlay challenge by Lethbridge photographer Kinsey Holt My daily routine - exercise, the Miracle Morning Valentine cupcakes shot with an iPhone Natural oils shot by Kinsey Holt Photography, Lethbridge brand photographer Lethbridge clothing boutique - flatlay challenge by Kinsey Holt Photography The fringe hours - finding time for yourself as a mom. Flatlay challenge by Kinsey Holt Photography Valentine's Day by Lethbridge photographer Kinsey Holt Call it Spring booties - flatlay challenge by Lethbridge photographer kinsey Holt The Vintage Spoon Shop flat shot by Kinsey Holt Photography The Dandelion Seed felt pom pom garlands for Valentine's Day Wedding album by Lethbridge Photographer Kinsey Holt Wedding album by Lethbridge Photographer Kinsey Holt Family heritage photos preserved with your iPhone by Kinsey Holt Photography, Lethbridge brand photographer The Robin's Nest accessories, Mo and Bo moccasins, the Baby Niche wooden baby toys, A bUndle O Bows baby leather bows Robyn Lilley skincare - flat lay challenge by Lethbridge brand photographer Kinsey Holt photography Robyn Lilley skincare - flat lay challenge by Lethbridge brand photographer Kinsey Holt photography Bohme boutique earrings by Kinsey Holt Photography Scrunchies flatlay by Kinsey Holt Scrunchies flatlay by Kinsey Holt It's my birthday letter board Christmas sugar cookies Ebony and Ivory Candle Co, Almost Famous candle My grandma's favourite caramel recipe My grandma's favourite caramel recipe in a flatlay Style at Home magazine - one of my favourites to read Primrose Lane Farm flower seeds My beauty essentials - Smashbox, Shine, Robyn Lilley, Estee Lauder Get that Vitamin D! Flatlay challenge by Kinsey Holt Photography Christmas flatlay Christmas flatlay Christmas ornaments Work at home mom, Momboss, Bossbabe, female entrepreneurs flatlay Muffin food photography Muffin food photography - chocolate chip muffin flatlay Bohme boutique earrings by Kinsey Holt Photography Photography your children's artwork with your phone iPhone flatlay challenge by Lethbridge commercial photographer Kinsey Holt Photography

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